MIKE LEISURE

 GRAND AC | D1 LAUNCH

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Art Direction for GRAND AC D1 LAUNCH CAmpaign

Creative DirectION - Andres IZQUIETA
PHOTOGRAPHY - Ron Holden
STYLING - Ashley Thomas
Video - Cameron Miller Desart

 

 ABOUT THE COLLECTION

Though newcomers often enter the streetwear arena, it’s less common to see young brands take on the challenge of designing performance athleticwear. Founders of curated apparel company Five Four, Andres Izquieta and Dee Murthy, have taken on the task with a new label called Grand Athletic Club, or Grand AC for short. Kicking off the LA-based startup’s debut collection is a video lookbook featuring a crew of athletes wearing the lightweight and functional tops, bottoms and outerwear. Comprised of 42 items in tonal black, white and grey colorways with occasional hits of lime green and camo, Grand AC’s collection seeks to blur the lines between sportswear and athleisure with sleek design-forward clothing placing equal emphasis on functionality and aesthetics.

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 LAUNCH VIDEO

PRESS